![]() Some of the factors that are responsible for failed execution of planogram compliance are as follows.Ī company sends in their planogram to all its retailers but if the retailers are reluctant to follow the instructions, you cannot expect planogram compliance. This happens due to failed planogram compliance. Even though some FMCG and consumer goods companies make excellent planograms, they may not succeed to boost sales of their products, as they may not be placed at the right place or perhaps at the right time (stock outs in stores). Also, positioning the products in the store in such a way that it attracts the attention of the customers. ![]() The sole purpose of planogram is to maximize sales by enhancing store appearance. Summary Challenges associated with Planogram compliance
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